Curved LED Board
![Photo by SMT](https://cdn.myportfolio.com/f6b7bca3f41812ce606323d22688b492/9090913e-4a14-4acc-b54d-997184b2d835_rw_1920.png?h=6f18bae8292e4faadb267b6cc3cfaec9)
Photo by SMT
![Photo by SMT](https://cdn.myportfolio.com/f6b7bca3f41812ce606323d22688b492/783ccadd-3f6b-48db-87e0-874e68d2e7ce_rw_1920.png?h=bc689edd5e0b567f062a4d31a215139c)
Photo by SMT
![Photo by SMT](https://cdn.myportfolio.com/f6b7bca3f41812ce606323d22688b492/b07f86e0-0895-4614-a23f-1967887e75cc_rw_1920.png?h=501bc96a972c2c0bcbafe0a5cb055621)
Photo by SMT
Draft Kings Betting Graphic
![](https://cdn.myportfolio.com/f6b7bca3f41812ce606323d22688b492/7a02c9e0-6802-4a4a-8b1b-de021569f07b_rw_1920.png?h=19fdbcd9cab68e0e9e891372fa151838)
![](https://cdn.myportfolio.com/f6b7bca3f41812ce606323d22688b492/8fb5d47c-a06e-499c-a42e-a356eb42f4a2_rw_1920.png?h=2717799dce8581790dd3dce7861c5679)
Leaderboard Concept
![](https://cdn.myportfolio.com/f6b7bca3f41812ce606323d22688b492/db986bc0-6368-437b-8e37-0ee91ce37ff5_rw_1920.png?h=16006b977f8d7387e5cff738ae962ed7)
![](https://cdn.myportfolio.com/f6b7bca3f41812ce606323d22688b492/634bce2f-9f4e-44e9-953b-fd2bb4e135c4_rw_1920.png?h=c051ab7205cd916053c35b7230016cb0)
In my time as the creative lead on this project since 2018, I've built hundreds of static graphics for a wide array of displays, including a brand-new curved LED board. My digital work could be seen on displays for hole 17 & 18, the broadcast course feed, and the Draft King lounge. Typography is critical to these static images due to the location of the displays on the course. As the lead, I also communicate client needs between all the departments in my company.